CB12 Awarded ‘Number 1 Product for Innovative Product Launch 2013’ Alliance Boots Awards 2013
On 3rd July this year, Alliance Boots held their annual supplier conference, with all their major suppliers across the healthcare, beauty and baby industries in attendance.
Recognised as the Number 1 product for ‘Innovative Product Launch’ was CB12, acknowledged for its product uniqueness and the effectiveness of the marketing support utilised at the launch.
With ‘bad breath’ found to be in the top five most embarrassing conditions to discuss[i], CB12 provides an effective solution to eliminate both the physical and physiological effects for suffers. The winning mouth rinse formula neutralises the VSCs (Volatile Sulphur Compounds) responsible for malodorous breath, relieving suffers of symptoms for up to 12 hours.
Supplied by Meda Pharmaceuticals, the team are delighted to have faired so well against the industry giants, and would like to thank to all who helped make this possible.
To see what CB12 could do for your patients, please visit www.cb12.co.uk
About the author
Following an extensive and successful career within dental, medical and healthcare publishing, Erica Kilburn founded E K Communications Ltd in April 2000. EKC is primarily a PR and media agency for the dental market. However, they also work across a number of healthcare markets. The company’s ethos has remained the same; to provide innovative, effective PR and media support, always putting our client’s needs and goals first.
Related Posts
By accepting you will be accessing a service provided by a third-party external to https://www.gdpuk.com/