A world record to remember

There are already a number of world records that have been set in the dental sector. From the most people brushing their teeth together in one place (an astonishing 13,380 in total), to an elephant who received the largest ever dental caps (held in place with more dental adhesive than was used in the whole of Canada in a year!), to a vast array of individuals who have lifted and pulled inadvisably heavy objects with their teeth.

But as remarkable as these examples are, it is doubtful they will have a lasting, positive impact on the profession. That is why what happened in Târgu Mure?, Romania on May 16^th of this year is so important. At around 2 o’clock in the afternoon, over 1,500 people gathered in a municipal park and partook in the largest oral hygiene lesson in the world. Admittedly, the sixteenth largest city in Romania may seem like a somewhat innocuous setting for such an event to take place – but what it achieved was an incredibly encouraging step in the right direction in terms of raising awareness for the importance of effective oral healthcare.

As we are all aware, one of the biggest challenges faced by dental professionals today is the lack of understanding and effective education amongst patients, especially children. This makes both treatment in the practice and preventative homecare more difficult to achieve.

But by making oral health education fun and different, it may be possible to eliminate this difficulty altogether. Encouraging people to take part in something like a world record can be incredibly motivating. The chances are that they will be able to take away not only memories of an enjoyable day, but some useful information that will benefit them and their oral health in the future as well.

That is why the lesson in Târgu Mure? was such an effective one – and marked a significant attempt to help people understand the importance of maintaining their own oral health. Participants were led by Dr Ana Stevanovic for 30 minutes of brushing, flossing and learning all about the best methods of keeping teeth clean and healthy, with high-quality, everyday products that make doing so simple.

The event was proudly supported by leading oral hygiene expert, Curaprox. By providing participants with oral health care kits containing a number of its own excellent products, Curaprox showed its passion for providing patients with the tools and knowledge to improve their oral health.

The onus is now on UK dental professionals to replicate the success of the innovative Romanian oral hygiene event in an attempt to improve oral health in this country – perhaps then it won’t be long before the record set in Târgu Mure? will be broken, here in the UK.  

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or visit www.curaprox.co.uk