
You may well have seen the adverts for a new medical drama on Sky 1 HD called Critical. This is a 13-part series set in a major trauma centre and each show covers one story, in one place, in one hour. It's a gripping medical and emotional rollercoaster but it's also incredibly realistic – if you've seen it, you're probably already hooked.
You might be wondering why this is news on a dental website. If you look a little closer, you'll notice that during all surgical procedures the characters are wearing face visors. Of course, this is essential costume attire for an authentic medical programme that portrays life or death medical treatment. What you may not know is that these are Pegasus Face Visors, created by the UK dental manufacturer, Astek Innovations.
Critical's producer, Christopher Hall explained why these face visors were chosen for the characters to wear: 'The design concept of Critical was driven by two factors, we wanted at all times to depict a real medical environment but also one at the very cutting edge of medical practice. Pegasus Face Visors achieved just that; they protected both patient and doctor while looking very sexy and ultra modern. For film-making purposes there was the added bonus that the whole face of the actor was revealed to the camera rather than hidden behind an opaque mask. This meant that the audience had no visual barriers between them and the character, useful also in the real world of medicine and dentistry where a sympathetic and open relationship between practitioner and patient is so important.'
The cast of Critical would also have benefited from the anti-glare properties of the visors as the camera lighting would not have caused any reflective dazzle on the material. Not only that, the material also resists fog, keeping them perfectly clear throughout filming. Astek Innovations designed Pegasus Face Visors using high quality materials to avoid glare and fogging in order that vision is always clear for the wearer and to help maintain a trusting relationship with the patient. They are suitable for all dental staff including dentists, dental hygienists and therapists, and dental nurses.
To discover more about the fully autoclavable Pegasus Face Visors, that are available in a wide range of colours to complement your dental practice scheme, contact Astek Innovations today on 0161 942 3900 or their website - www.astekinnovations.co.uk or email - This email address is being protected from spambots. You need JavaScript enabled to view it.
John Rogers was the photographer and the picture is copyright of Sky and Hat Trick Productions
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GDPUK Ltd today announces the sale of its intellectual property assets to Cogora Group, one of the UK's leading publishers of healthcare brands, events and educational platforms.
The decision to sell GDPUK’s intellectual property forms part of a considered transition to ensure the long‑term stewardship and development of the brand and associated assets. Cogora brings a wealth of experience and expertise to support the continued evolution of the dentistry brand within its wide portfolio of market-leading healthcare publications. Its award-winning titles include Pulse, a long‑standing and widely recognised source of political news and clinical education for GPs, Nursing in Practice, Management in Practice, The Pharmacist, Pulse PCN and Healthcare Leader, as well as two secondary care publications – Hospital Healthcare Europe and Hospital Pharmacy Europe. The purchase will cement Cogora as the biggest publisher of primary care titles in the UK and allow it to bring its expertise in providing news, analysis, opinion and groundbreaking stories to GDPUK, as well as continue giving dentists and dental staff a voice through its website.
“After careful consideration, we believe that Cogora is well positioned to take GDPUK’s intellectual property forward,” said Tony Jacobs, founder, editor and publisher of GDPUK.com . “This transaction provides continuity for the professional community associated with GDPUK and creates opportunities for future growth under experienced ownership.”
Tony will continue involvement in GDPUK on a consulting basis.
GDPUK Ltd has worked to ensure an orderly transfer of the intellectual property and wishes Cogora every success in its future development.