GDC successfully prosecutes tooth whitening company

GDC successfully prosecutes tooth whitening company
The General Dental Council (GDC) has successfully prosecuted Pearl Teeth Whitening Limited – trading as Pearl National – for illegally carrying on the business of dentistry. On Friday 23 November 2012 a representative of the company pleaded guilty at Doncaster Magistrates’ Court. The court has fined the firm £3,500 and ordered them to pay £4,000 towards the GDC costs.

The Company was charged under section 43 of the Dentists’ Act 1984, which states: “A body corporate commits an offence if it carries on the business of dentistry at a time when a majority of its directors are not persons who are either registered dentists or registered dental care professionals.”

It was alleged that Pearl Teeth Whitening Limited (trading as Pearl National), did unlawfully carry on the business of dentistry at various locations in England and Wales between the 17 January 2011 and the 15 May 2012 at a time when a majority of its directors were not and are not persons who are either registered dentists or registered dental care professionals This is Contrary to Section 43 (1) and (3) of the Dentists Act 1984.

During sentencing, District Judge Bennett said: “It is clear from their website that Pearl National operated from a large number of locations and from the facts of the case presented to me, that they employed unqualified people to provide teeth whitening to their customers.”

He added that it occurred to him that the company “must have received a lot of money and had never filed accounts at Companies House.”

If you would like to report someone you believe to be practising illegally you can do so by sending an email to This email address is being protected from spambots. You need JavaScript enabled to view it., or by calling 0845 222 4141.

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