We all have habits. We all do things in our own way, at the time we like and at a time that is convenient for ourselves.
Social Media has become a habit in many of our lives; we look at Facebook or Twitter in the morning or the same online news page. There is one major reason behind visiting these sites; you are looking to see what is new. You visit the same pages or social media sites because it has become a habit.
This habit formation I am talking about is extremely prevalent in online communities. Reading GDPUK is a habit to thousands of dentists every day, our members want to see what is new, how discussions have evolved or discuss a piece of dental news that has caught their eye.
Members of a community want to know what people like themselves are doing, thinking, using and reading. The site is constantly evolving and changing on an hourly basis because of the four actions listed above and that is what keeps people coming back. It is human nature to be attracted to the latest news and find out what your peers thinks about it. We can all think of examples of this, a story on Facebook, the latest football transfer gossip on the BBC sport website or a heated discussion on the GDPUK forum.
This is the amazing advantage of online communities and their constantly evolving nature. The GDPUK forum is an invaluable tool for dentists because as well as reading & learning like in traditional publications, users can also participate and share ideas. The site then becomes addictive and then of course a habit!
What are your habits? Has GDPUK become a daily habit for you? Do you have a daily social media habit?